Day 2
Tuesday 28th April 2026
Experience Day 2
Step into the heart of the Dutch floral world, where learning blooms amidst rows of color and fragrance. From your first sip of coffee inside a sunlit greenhouse to hands-on sessions with the world’s leading floral masters, every moment is designed to awaken your senses. Discover how every flower tells its own story, explore the harmony of color and form, and bring beauty to life with your own hands.
The day concludes with a one-of-a-kind sensorial gastronomy experience, where your floral creation becomes a feast for every sense.
Floral Foundations in the Field
Experience
Time
Transfer to greenhouse - Arrival, coffee and morning tea
08:00 - 09:00
Welcome & Introduction - “Flowers as universal language”
Session by Nadia Duran and Samar Shawareb
09:00 - 09:30
Session 1: Flower Families 101
Intro to key flower types: roses, peonies, hydrangeas, tulips, orchids, ranunculus, foliage, etc.
Session by Nadia Duran
09:30 - 10:30
Session 2: Seasonal Awareness & Global Sourcing
From seasons to supply chains: A practical look at what blooms when, where, and how to source globally.
Session by a Leading Flower Export Industry Expert
10:30 - 11:30
Session 3: Color Theory & Floral Harmony
Understanding palettes, contrasts, moods. Discovering how palettes and contrasts shape mood.
Session by an International Floral Master
11:30 - 12:30
Lunch in the greenhouse - Floral - inspired cuisine
12:30 - 13:30
Session 4: From Bucket to Beauty
Hands - on basics: how to prep flowers, open roses, manage stems, hydrate and handle.
Session by an International Floral Master
13:30 - 15:30
Floral Gastronomy Dinner by Chef Michael Cervino
An unforgettable dining experience where art, fragrance, and flavour intertwine. Enjoy a candlelit dinner served at the magnificent floral table you have helped create, surrounded by blooms, stories, and music. The evening will invite you to savour every sense.
17:00 - 19:00
Group Design Activity: Collaborative table styling using day’s floral learnings